Apologies for missing out on my first entry of the week.
The very first lecture of Introduction to Public Relations Practice with Ms Tanya Wilson was very interesting.
I know the one thing that she does not like, namely tardiness.
Down to business, this is my first entry of the blog.
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"Public Relations is big business."
Reading Chapter 1, I find out that public relations have come a long way from the past. Public Relations are developing in different stages according to social, political, and economic circumstances, and to the developments of countries and regions. It is all held down by ideologies that often reflect dominant cultures. People such as George Firzpatrick and Eric White were the first people to practice public relations.
When public relations first came in to place within organizations, the PR practitioners understood the job scope and contribution, but others in the same organization did not fully understand what the role offered to the organization. The profession needs to take its place in society before people can relate and understand the role of PR.
Another thing, the US, United Kingdom, and Asia all have differing perspectives and theories to PR. Going out to work in the society, you need to have knowledge and skill. You also need to rationale and understanding of why you manage in certain ways, so that you give meat to the skeleton of decision making and practice.
Ever since working at the Ritz Carlton Millenia for two years, I've thought that PR would be my way to go - with the passion and all the different people I meet everyday.Reading Chapter 1, it has stated that students frequently comment that they would like to go in to PR because they love working with people. But we have limited understanding that in PR, you have to be responsible for campaigns, managing events, and developing political papers.
This has definitely gave me a new prospect to PR. I have since re-thought why i want to move in to the PR industry, or what I would expect in my future career, since the role of PR practitioners have evolved so much over the years.
Watson and Noble's "assessment of public relations is that it is 'fragmented and not unique as a discipline' and that there is still a way to go in the theorisation of public relations."
Down to business, this is my first entry of the blog.
--
"Public Relations is big business."
Reading Chapter 1, I find out that public relations have come a long way from the past. Public Relations are developing in different stages according to social, political, and economic circumstances, and to the developments of countries and regions. It is all held down by ideologies that often reflect dominant cultures. People such as George Firzpatrick and Eric White were the first people to practice public relations.
When public relations first came in to place within organizations, the PR practitioners understood the job scope and contribution, but others in the same organization did not fully understand what the role offered to the organization. The profession needs to take its place in society before people can relate and understand the role of PR.
Another thing, the US, United Kingdom, and Asia all have differing perspectives and theories to PR. Going out to work in the society, you need to have knowledge and skill. You also need to rationale and understanding of why you manage in certain ways, so that you give meat to the skeleton of decision making and practice.
Ever since working at the Ritz Carlton Millenia for two years, I've thought that PR would be my way to go - with the passion and all the different people I meet everyday.Reading Chapter 1, it has stated that students frequently comment that they would like to go in to PR because they love working with people. But we have limited understanding that in PR, you have to be responsible for campaigns, managing events, and developing political papers.
This has definitely gave me a new prospect to PR. I have since re-thought why i want to move in to the PR industry, or what I would expect in my future career, since the role of PR practitioners have evolved so much over the years.
Watson and Noble's "assessment of public relations is that it is 'fragmented and not unique as a discipline' and that there is still a way to go in the theorisation of public relations."
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